California International Marathon

Below are descriptions of two great opportunities to advertise your goods and services at the California International Marathon.

Each year California International Marathon participants receive "Runner Packets" at the CIM Sports & Fitness Expo. These packets include "goodies" such as product samples, souvenir items, discount coupons, race flyers and other race memorabilia.

Directly target thousands of active, health-minded, Marathon and Relay participants on the day of the Expo with a personalized premium item, product sample, discount coupon, or informative brochure.

Each race participant (and race-day volunteer (optional)) will receive a goody bag on the day of the Expo. Don’t miss a perfect opportunity to gain exposure and awareness for your product or service.

For questions on the California International Marathon Goodie Bags, please contact:

Steps for Participation in the Goody Bag Program

1. Call: Dusty Decker
2. Payment: Arrange to make payment with The Sample Guy
3. Shipping: You will receive a shipment authorization code and the shipping address when you sign up for the goody bag program
4. Deadline: Inserts must be shipped to “The Sample Guy” goody bag stuffing warehouse in time to arrive between November 5 and November 20, 2012.
5. Amount: 13,500 samples required

Six thousand 32-page color, glossy paper programs will be produced and distributed to the CIM participants free of charge. The program's final size is 8.5" wide by 11" tall; full color (4-color) ads are available. All advertising for this program must be camera ready.

AD PRICES:

• Back Cover, 4-color: $1,500
• Inside Covers, 4-color: $1,000
• Inside Covers, BW: $750
• Full Page, 4-color: $750
• Half Page, 4-color (no bleeds): $250

AD SIZES:

• Back Cover 4-color 8.75" x 11.25" (size includes .125" bleed)
• Inside Covers 4-color 8.75" x 11.25" (size includes .125" bleed)
• Full Page 4-color 8.75" x 11.25" (size includes .125" bleed)
• Half Page 4-color (no bleeds) 7.5"x 4.5"

FILE FORMATS:

Acceptable artwork for ads:

• High resolution (300 dpi) jpeg
• High resolution (print quality) PDF
• Adobe Illustrator .eps with fonts converted to outlines
• InDesign with art and fonts collected
• E-mail if file size is lower than 5 MB
• Camera-ready digital art is due October 30, 2012

SEND ARTWORK TO:

• E-mail: Ellen Moore  ellen@runsra.org